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Grand Central Smiles

How Peerlogic Helped Grand Central Smiles Recover $1,308 in Missed Revenue

39% to 58%
Conversion Rate Increased From
$1,308
Recovered in Lost Revenue
15%
Converted of Previously Lost Opportunities

Executive Summary

Grand Central Smiles, a thriving single-location practice in Arizona, struggled with managing missed calls and converting them into booked appointments. In just 30 days, Peerlogic helped the team increase their conversion rate by nearly 20%, recover over $1,300 in missed revenue, and convert 15% of lost opportunities—transforming their front desk into a revenue-driving team.

About the Practice

Grand Central Smiles offers modern, full-service dental care with a focus on preventive and cosmetic treatments. As their patient base grew, so did the volume of missed calls and unconverted leads. With limited staff, they needed a more efficient system to capture and convert patient interest.

The Challenge

The front desk team was overwhelmed with call volume and lacked the time to manually review missed calls or determine which patients to prioritize for follow-up. Without a clear system in place, high-value opportunities were regularly lost, directly impacting revenue and practice growth.

The Solution

Peerlogic stepped in as the practice’s call intelligence engine. By analyzing every call and flagging those with high booking potential, the platform empowered the team to follow up strategically and recover revenue from missed calls. Instead of spending time reviewing call logs, the staff focused their efforts where they mattered most.

Results (Last 30 Days)

Conversion Rate Improved From:
39% to 58%
Recovered in Lost Revenue:
$1,308
Converted of Previously Lost Opportunities:
15%

Conclusion

With Peerlogic, Grand Central Smiles turned their front desk into a proactive, revenue-generating team—improving patient experience and capturing growth opportunities without hiring additional staff.

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Grand Central Smiles
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